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This portal is your home base for everything you need to get started. Work through each section, complete your checklist, and don't hesitate to ask questions.
Welcome to E+ROSE, we are so happy you are here! Our mission is to Inspire Wellness, and you will be an integral part of our success. I founded our company over 10 years ago with the goal of bringing people together over healthy food. We believe in food as medicine, and higher nourishment leading to an improved quality of life. Welcome aboard!
Onboarding Checklist
Complete these items before and on your first day. Progress is saved automatically.
1. What do you like to do outside of work?
2. What is your favorite menu item at E+ROSE?
3. What's one thing we should know about you?
Your First 4 Weeks
Mission & Ethos
Our Purpose
Globally we spend more years in poor health than at any point in history, and an unhealthy diet is the leading risk factor for illness. We believe in food as medicine. We are a lifestyle brand of longevity, and our offerings intend to be a part of the solution; to defy mortality.
Our Mission
We desire to Inspire Wellness by cultivating a lifestyle for longevity.
Our Vision
To be the premier wellness focused brand in the world — improving the health and lives of our communities through atmosphere, attitude, service, and product.
Our Core: Eat Well, Be Kind.
- We welcome and treat our customers as part of our greater family
- We take pride in our nutrient-rich products, highest quality, and exemplary service
- We serve only the most fresh and nutritious foods, seeking local and organic sources
- We treat everyone with respect and foster personal growth
The Name: E+ROSE
E+ROSE is short for Elizabeth + Rosemary — derived from founder Robbie's grandmothers Elizabeth and Rose, and his mother Mary. As Rosemary is the "Herb of Remembrance," the brand is a tribute to three strong-willed women who exemplified hard, honest work and always put others first.
Meet the Leaders
Robbie Nowinski, RD — Founder & CEO
A Registered Dietitian by background, Robbie founded E+ROSE to promote a lifestyle for longevity. After spending years working with healthcare systems, he desired to change the way we view and eat food. Robbie resides in Nashville with his wife and three young daughters.
Caris Mineo — Director of Operations
Caris has been in the hospitality industry since high school, holding every job from dishwasher to multi-unit manager. She continually focuses on strengthening the E+ROSE community to inspire staff to grow and give their best each day.
Jay Camper — Head of People
Jay joined E+ROSE after 9 years at a recruiting and consulting firm. He resides in Nashville with his wife Ali and their children Lettie and Jackson. Jay is your primary HR contact — reach him at [email protected].
10-Block Training
Every new team member goes through our structured 10-block training program, guided by your Manager, Shift Lead (SL), or Assistant Manager (AM).
- I-9 verification and complete onboarding
- Store walk-through
- E+ROSE story and ethos
- Quality, integrity, customer service, consistency
- Menu overview
- Shadow a Shift Lead or AM
- Add-in ingredients and recipes
- Re-emphasize integrity policy and consistency
- Hands-on pre-base practice alongside SL or AM
- Pre-base every order during shift
- See a "perfect" bowl demonstrated
- Practice with online orders
- Work alongside SL or AM on blending station
- Customer interaction while handing out product
- Re-emphasize recipe integrity
- Properly cut fresh fruit
- Hours in topping station under observation
- Bread toasting under Manager observation
- Introduction to POS — how to take orders
- Shadow SL or AM at register
- Role-play customer questions, upselling, modifications
- Take real orders!
- Take New Hire Quiz!
- Fully operate through stations with Manager oversight
- Sit down with AM or GM — questions, pro tips
- Review areas of improvement
- AM or SL walks through creating a prep list
- Assist in prepping frozen, fresh, jars, PJ/AJ
- Shadow prepping milks
- Proper labeling and FIFO
- Barista tools, syrups, milks, teas, where our coffee comes from
- Shadow most experienced team member on coffee
- Practice pulling espresso shots, steaming milk
- Review the full coffee menu
- Independently prepare a full store prep list
- Review with GM or AM — why more/less of each item
- Final Q&A, concerns, improvement areas
- Training period is complete!
- Begin full store operations on your own
- You're a full E+ROSE team member!
Product Integrity Policy
Failure to adhere is subject to disciplinary action, up to and including termination.
1. Complete Ingredient List
Every product must contain every single ingredient as listed in its original recipe. We do not serve items that are missing any ingredients, regardless of the circumstances.
2. No Shortcuts
Shortcuts in preparation, substitution of ingredients without authorization, or any deviation from established recipes are strictly prohibited.
3. Customer Trust
Short-handing customers is a violation of our core values and erodes the trust our entire brand is built on.
Your Accountability
- Know all recipes and ingredient lists
- Communicate promptly with supervisors about any ingredient availability issues
- Immediately notify supervisors of any vendor substitution or non-delivery
- Report non-compliance to your supervisor or through the anonymous reporting system
New Hire Quiz
Complete with your manager present on your 3rd day of employment. A score of 90% or higher is required to work the food line.
E+ROSE Menu Knowledge Quiz
Complete all 20 questions — your results go directly to Jay & Caris
Rules of Conduct
Scheduling & Time
Other Policies
Benefits & Perks
Documents to Sign
Four documents required during your onboarding. Your manager will provide physical copies or DocuSign links.
Delays may affect your access to certain systems and benefits. Questions? Email [email protected] before signing.
Frequently Asked
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